This is a recording of a webinar discussing the 'Future of Media, Mobile, Social, and Cloud Technologies; uploaded by Gerard Arthus into the Public Domain under the Creative Commons License.
This is the complete 70 minute-recording of the July 19 2012 Webinar on the Future of Media with keynote speakers and futurists Gerd Leonhard (Switzerland) and Ross Dawson (Sydney, AUS). Both Ross and Gerd have spend the past 10 years researching, writing and speaking about the future of media & content, and have worked with over 150 clients in 27 countries on many of the key topics such as monetization and new, web-native business models, curation and filtering, the global shift to mobile devices and what it really means for media, the dramatic convergence of Internet and television, the move from media ownership to cloud access (such as in books or print), the future of advertising (and whether it can fund media productions), crowd-sourcing, UGC and social media, and much more.